DW Blog 01
Alpha Keepers – 5, Prevent shoplifting – 3
ALPHA KEEPERS: PROTECTING YOUR PRODUCT WHILE HELPING INCREASE YOUR SALES
One of the most challenging aspects of running a business knows how to react when your inventory starts to disappear. A lot of folks have a gut reaction to pull the items that they are losing to prevent shoplifting and lock them up behind a cage; some other folks may limit quantities. While these reactions can potentially limit your losses, they will most definitely have a negative impact on your sales. Alpha Keepers allow you to both protect those items while allowing for sales growth. 
Success of retail business is dependent on being able to drive sales growth. This can be challenging when those items start flying off the shelf before they make it to the register. Alpha Keepers can help you protect you prevent shoplifting. If you haven’t heard of them, they are clear acrylic containers that you place your product in, that activates the alarm on the Electronic Article Surveillance (EAS) towers at the stores entrance when nearby. 
There are a number of benefits aside from just setting off an alarm. The most important benefit is that you can place your product on the shelf and allow the customer to still interact with that product without having to have someone from your team unlock a display case. I couldn’t tell you how many times I’ve been out shopping and wanted an item and had to wait around for a long time for an employee to get a key and unlock the display case. In many cases customers just walk away, causing another missed sale. Along with availability, the other benefit is that Alpha Keepers are reusable. When a protected item is purchased at the register, the cashier easily removes the product and the keeper is able to be used again and again. They also come in a variety of sizes for different types of product. What’s more is they cannot be accidentally deactivated like some of the EAS labels out there.
In my many years of Loss Prevention experience, I have found that there are two types of shoplifter; the amateur and the professional. Alpha Keepers deter both equally. Your professional thief wants to get in and out as quickly as possible. They are looking to load up as much product as they can in the shortest amount of time possible. Alpha Keepers increase the size of the product they are protecting, which makes it difficult for professional thieves to load up as much product. If they were going to attempt to get the item out of the keeper, they would risk damaging the product as well as waste precious time. The amateur thief is even more deterred, as most amateur shoplifters tend to steal based on opportunity. These devices tell potential shoplifters that getting this product out is no easy task.
Training your team to use Alpha Keepers is also super easy. The device uses a magnet key that matches up to the device and a simple slide of the tab allows for easy entry. This makes it easier for your team to adapt to the changes of the new devices. You don’t need any special equipment to use these devices either. They sit on the shelf just like the product you want protected. You can rest easy knowing that they are there protecting your product, even if you aren’t there.
So if you’re in a situation where you need to prevent shoplifting, just know that there are solutions out there to help you with your problem.
 
Need information on Alpha Keepers? Give us a call at 1.770.426.0547 now.

One of the most challenging aspects of running a business knows how to react when your inventory starts to disappear. A lot of folks have a gut reaction to pull the items that they are losing to prevent shoplifting and lock them up behind a cage; some other folks may limit quantities. While these reactions can potentially limit your losses, they will most definitely have a negative impact on your sales. Alpha Keepers allow you to both protect those items while allowing for sales growth. 

 

Success of retail business is dependent on being able to drive sales growth. This can be challenging when those items start flying off the shelf before they make it to the register. Alpha Keepers can help you protect you prevent shoplifting. If you haven’t heard of them, they are clear acrylic containers that you place your product in, that activates the alarm on the Electronic Article Surveillance (EAS) towers at the stores entrance when nearby. 

 

There are a number of benefits aside from just setting off an alarm. The most important benefit is that you can place your product on the shelf and allow the customer to still interact with that product without having to have someone from your team unlock a display case. I couldn’t tell you how many times I’ve been out shopping and wanted an item and had to wait around for a long time for an employee to get a key and unlock the display case. In many cases customers just walk away, causing another missed sale. Along with availability, the other benefit is that Alpha Keepers are reusable. When a protected item is purchased at the register, the cashier easily removes the product and the keeper is able to be used again and again. They also come in a variety of sizes for different types of product. What’s more is they cannot be accidentally deactivated like some of the EAS labels out there.

 

In my many years of Loss Prevention experience, I have found that there are two types of shoplifter; the amateur and the professional. Alpha Keepers deter both equally. Your professional thief wants to get in and out as quickly as possible. They are looking to load up as much product as they can in the shortest amount of time possible. Alpha Keepers increase the size of the product they are protecting, which makes it difficult for professional thieves to load up as much product. If they were going to attempt to get the item out of the keeper, they would risk damaging the product as well as waste precious time. The amateur thief is even more deterred, as most amateur shoplifters tend to steal based on opportunity. These devices tell potential shoplifters that getting this product out is no easy task.

 

Training your team to use Alpha Keepers is also super easy. The device uses a magnet key that matches up to the device and a simple slide of the tab allows for easy entry. This makes it easier for your team to adapt to the changes of the new devices. You don’t need any special equipment to use these devices either. They sit on the shelf just like the product you want protected. You can rest easy knowing that they are there protecting your product, even if you aren’t there.

 

So if you’re in a situation where you need to prevent shoplifting, just know that there are solutions out there to help you with your problem.
 

 

Need information on Alpha Keepers? Give us a call at 1.770.426.0547 now.