I hate losing merchandise, especially when it is the result of theft. I would rather have a two liter soda fall from a high shelf in the stock room, hit the floor, and explode in a wild spinning and spewing circle, spraying everything in it’s path. That kind of mishap causes damage that is really annoying, but at least I know what happened, and I can take the markdown on the sticky mess. That is one good reason I am so glad to have access to the retail anti theft devices that our company has invested in.
Fourteen years ago, when I started working for my current employer, if we had a theft issue come up with a certain type of product, we would simply put that product behind the front checkout. High retail stomach remedies, large packages of pain relievers, and small electronics were commonly displayed behind the cashier. We would sometimes take pictures or just make hand written signs to inform customers where those items could be found and purchased. It was the only way we really knew how to prevent shoplifting in the early 2000’s. Then as the years passed, the list of items grew longer and more complicated. As more and more prescription only allergy medications and stomach remedies became available over the counter, the space behind the counter we used to keep them safe diminished. Plus, even worse, as they were taken off the floor, the sales on these particular items went down. We were losing sales and customers to our competition. Then came Alpha Security, and for our small retail pharmacies, the introduction was a game changer.
We can now identify targeted items and secure them in these versatile and easy to use cases. High retail skin care, cough and cold, digestive health, and even oral hygiene products are all being protected with Alpha Keepers in my store at this very moment, to ensure that my valuable inventory remains available for my honest cash paying customers. They are an excellent theft deterrent and they work. They have alarm capabilities, and they are completely compatible with the Checkpoint System for electronic article surveillance. The best part is that these valuable tools keep your products safe and they can remain available right on the shelves, in their home locations. That means that when a customer goes to the pain relief aisle looking for a bottle of medicine, it will be there, exactly where they expect it. They don’t have to stand there, walking back and forth fruitlessly searching, and I don’t have to worry about them leaving empty handed. Stores cannot maintain a loyal customer base if they are not in stock with what people are looking for. Alpha Security helps to keep the items available, and helps keep my customers happy.
I recently visited a location of one of my nearest competitors. I was actually there to simply make a purchase because my own store is further away from my home. I was amazed by something in this store, but it was not an amazing eye catching display. It was the fact that all the same stuff I used to hide behind the counter and require my customers to ask for at the time of checkout, was still behind their counters. It’s 2015, and it may as well be the stone age in that store. Expecting your customers to navigate a maze of aisles, just to find a sign telling them to go back up front for the product they’re looking for is bad business. Check out Alpha Security products and see what they can do for you.
For more information on Alpha Security, contact us: 1.770.426.0547 or Preventshopliftingloss.net