Sensormatic Labels Don’t Lie When It Comes To Shoplifters

When it comes to store efforts to stop shoplifting has it ever crossed your mind that store associates can be biased? How frequently do we look at someone and assume they will NOT steal from the store? The kind of bias I am talking about is making a snap judgement about people who may have a physical disability or a child with them when they enter a store. We may look at the way they dress, wearing a suit or dress or we may see a couple carrying a baby and decide there is no way someone with an infant would ever shoplift. I came across a news article about a pair of shoplifters who had shoplifted hundreds of dollars in merchandise from a cosmetics store. Nothing is different about this case from any other shoplifting incident except in this case one of the women has only one leg and is pushed in her wheelchair by her partner. The women were in a store that specializes in cosmetics, fragrances and skincare products. Somehow they were able to steal hundreds of dollars in merchandise and leave. The report even says the pair and a man had stolen from the same store a couple of months prior to this. How do I know that biases can influence associate interactions with potential shoplifters? I know because I have allowed it in my own career.


 It was not intentional but I recall a shoplifting incident in which a person in a wheelchair was rolling around a high theft area of my store. This person had a bag on the back of the chair and I intentionally talked myself out of watching this shopper. I was uncomfortable with the idea of watching someone bound to a wheelchair. Instead of watching this person as I would anyone else in a high theft department I began looking for other suspicious people. For some reason I eventually decided I was not watching the customer simply because they were in a wheelchair. I went back to my observation of this person and wouldn’t you know it they did start placing merchandise in the bag! I nearly failed to stop shoplifting because I chose to focus on the person and not the area they were in. When I did stop the suspect I also had the benefit of Sensormatic labels setting off the electronic article pedestals. The alarm gave me confirmation a theft took place when I was still in somewhat of a state of disbelief.

 

As I read through the article and watched the attached video clip I was interested to see that the store had electronic article surveillance pedestals at the doors. As the two exited I did not see any lights flashing from the towers or note any signals that alarms were sounding that would have indicated merchandise with Sensormatic labels or any security tags was being taken (krqe.com, “Shoplifting suspects grab hundreds of dollars in merchandise from Ulta”, Jackie Kent, Sep. 23, 2018). I can only take an educated guess based off of my own experiences but assuming the electronic article surveillance equipment is working there are three possibilities. The merchandise the suspects took was not tagged, the merchandise was removed from the packaging or the suspects were using booster bags to steal. Booster bags are foil lined bags that are intended to defeat some security systems. It is important to point out that acousto-magnetic Sensormatic labels are not affected by foil lined bags and are an outstanding deterrent to professional shoplifters. I do not know this retailer’s security procedures and what they do or don’t tag. I do know that many major retailers will not tag every item in the store focusing only on high shrink merchandise. To stop shoplifting a comprehensive tagging program must be in place and as many items as possible should be protected.

 

While store employees and yes, even Loss Prevention Associates may slip and make unintentional, biased judgements electronic article surveillance labels don’t judge. People may assume someone “looks” honest, or wouldn’t steal because of a perceived disability it happens. It could be the shopper reminds the associate of their grandfather and grandfathers would never steal. I even once briefly stopped watching a young lady who was pregnant because I was sure a pregnant woman wouldn’t take anything. After a few moments I watched again when she entered a high shrinkage clothing department. You guessed it, she was shoplifting. Put Sensormatic labels on all of your merchandise and shoplifters who choose to try to steal from your store will set off your security system regardless of age, height, disability or if they have a child with them.

 

Get more information on Sensormatic labels, contact us or call 1.770.426.0547 today.

 

An Applicant Management Process Should Do More Than Tailor Questions To Screen Candidates

I listened to a radio commercial recently for a job search site that touted their applicant management process. This company wanted the listeners to know that if they post jobs to this site that they can tailor questions that will help weed out applicants not suitable to the job. Well, I suppose this is a good thing. Who wants to hire someone that is simply throwing around their resume at any position they see in order to try to land a job…ANY job? If an employer wants to ensure they are getting qualified applicants it would make more sense to bundle more options in an applicant tracking system. Wouldn’t it be good to know that an applicant did not have a criminal history or maybe you want to avoid a user of illegal drugs being on your team? Bill Bregar, founder and CEO of Loss Prevention Systems Inc. recognized the importance of having more than just a cursory insight into who may work in your store. This is the reason that Loss Prevention Systems Inc. (LPSI) offers an applicant management system that can include drug screening and background investigations along with other options to employers.

According to merriam-webster.com, system is defined as, “a regularly interacting or independent group of items forming a unified whole.” This is exactly what LPSI’s applicant management system can do. It can allow employers to choose independent pieces in their hiring process to make a stronger, unified team of employees. Do you want qualifying questions that will screen out unqualified applicants? They can do that. Do you want to eliminate the safety risks and potential theft concerns associated with employees who use illegal substances? LPSI offers drug screening to identify applicants that could cost you money in accident claims or losses incurred through carelessness or worse, theft. Concern over hiring someone with a criminal background or even a poor driving record can be addressed with background investigations. LPSI can even tailor the background checks to include credit history, sex offender registries, employment, and education verifications. If you are finally tired of keeping track of paper applications this application management system allows for electronic tracking and filing of all the associated documentation. Even a candidate’s electronic authorization permitting a credit check can be accomplished in an electronic format.

Sometimes an employer may have a concern that electronic personnel files may not meet federal guidelines. This is an unfounded concern. According to the U.S. Department of Labor, Fact Sheet #21, Record Keeping Requirements under the Fair Labor Standards Act (FLSA), “Every covered employer must keep certain records for each non-exempt worker. The Act requires no particular form for the records” (emphasis added by writer).   https://www.dol.gov/whd/regs/compliance/whdfs21.pdf  There are certain documents that employers are required to retain but how they are maintained is up to the employer. LPSI’s applicant management process is compliant with federal guidelines and employers keep files in one secure location.  Because an applicant can choose to undergo drug screening or release information required for a background investigation these documents are not required to be retained by the employer but the release forms are kept in the electronic personnel file anyways.    

Using a job search website to post your positions is a good way to get the word out that you are looking for candidates. They may even be helpful in building resumes for job seekers. When it comes to weeding out workers you wouldn’t want from a pool of applicants, placing your trust in a company that has experience in Loss Prevention and investigations is a better choice. Loss Prevention Systems Inc. has all of the tools available in its applicant management process to ensure your applicant pool is filled to the rim with well-qualified workers.

 

Get more information on an applicant management process, contact us or call 1.770.426.0547 today.

 

 

Want To Stop Shoplifting? Then Don’t Take Half Measures In Your Security Strategy

Retail Theft Prevention-3                                                                                             WC Blog 676
Stop Shoplifting – 4

Want To Stop Shoplifting? Then Don’t Take Half Measures In Your Security Strategy
     When it comes to retail theft prevention there are some things that just drive this old L.P. guy bananas! 
Walking into a store, touring the entire floor and never being acknowledged
Getting a sigh when I ask for assistance
Dirty or Broken Public View monitors when I walk into a business
Electronic Article Surveillance pedestals that are in obvious disrepair
Merchandise in cardboard packages with lightweight plastic hang tabs on locking peghooks
Employees who remove an item from a locking showcase and allow you to walk around the store with it
Inconsistent merchandise tagging or use of anti-theft devices
Fitting rooms with empty hangers, clothing tags and worn out clothes left in them
Inconsistent merchandise tagging or use of anti-theft devices
I bring this up because my wife and I were shopping in a clothing store today and while she was looking at the purses I was looking at the security tags on the handbags. First, I didn’t recognize the tags or the symbols on them so I had NO idea what company they are using for anti-theft devices. Second, some bags were tagged and others were not. Being curious I thought that perhaps the store was tagging based on price point. It is a strategy I disagree with vehemently but I understand the thought process. In this instance price point was not the factor, purses could have tags and the same price point of another style was not protected. I shook my head and just followed my wife as she shopped. I have seen similar situations in the store I work at. We sell ink cartridges for printers and some are in protective plastic cases and others are not, even though the price points may be the same. It bugs me if you couldn’t tell.

     What is it that influences one retailer to only take half measures in terms of retail theft prevention while another seems to go all out to stop shoplifting and theft? Having been involved in Loss Prevention for as long as I have been I know that cost can influence theft prevention strategies. The money spent on payroll to tag nearly every piece of merchandise a store carries can seem to be too expensive. Then there is the cost of electronic article surveillance tags and protective devices that are used. What is not always considered is that many devices such as the Sensormatic Flexible Safer are reusable over and over and over again. They are made of strong plastics that are intended to get extensive use. An expensive item such as an ink cartridge can be stored inside them so customers can look at the merchandise but cannot open the package. It takes a cashier with a Sensormatic detachment device to remove the merchandise and the Safer is stored until it is needed for the next load of freight that comes in.  As far as the tagging and application of security devices it requires some time but if merchandise is protected as it gets on the floor and over time employees can get quick at the tasks. The other thing many store owners don’t consider is that as they stop shoplifting with a focused tagging program the shortage dollars go down and offset any addition money being spent on tagging efforts.

     You may not be aware of this but I’m not the only one that goes into stores and makes judgements of how seriously that store’s management takes security. While it may sound like and oxymoron criminals can be very good at their craft. They evaluate your store the way I do and they look at the condition of equipment. They look at things like Sensormatic Flexible Safers and how they are used. If there are certain items not being tagged or protected in a Safer those are the pieces they will steal. Your retail theft prevention strategy will only stop shoplifting if an item is tagged or stored in a retail anti-theft device.

     There are things that drive this old Loss Prevention Manager nuts and half measures in retail security strategies are on the top of my list. If you want to avoid being on my list or simply want help to improve your shortage reduction strategy talk to the folks at Loss Prevention Systems, Inc. Their boss, Bill Bregar is a former Retail Loss Prevention Director for national retail chains. He can give you tips to stop shoplifting and improve your profit line. His business is helping YOUR business make more money and that is what you want too. 
Get more information on retail theft prevention, contact us or call 1.770.426.0547 today.

When it comes to retail theft prevention there are some things that just drive this old L.P. guy bananas!

 • Walking into a store, touring the entire floor and never being acknowledged

Getting a sigh when I ask for assistance

Dirty or Broken Public View monitors when I walk into a business

Electronic Article Surveillance pedestals that are in obvious disrepair

Merchandise in cardboard packages with lightweight plastic hang tabs on locking peghooks

Employees who remove an item from a locking showcase and allow you to walk around the store with it

Inconsistent merchandise tagging or use of anti-theft devices

Fitting rooms with empty hangers, clothing tags and worn out clothes left in them

Inconsistent merchandise tagging or use of anti-theft devices

I bring this up because my wife and I were shopping in a clothing store today and while she was looking at the purses I was looking at the security tags on the handbags. First, I didn’t recognize the tags or the symbols on them so I had NO idea what company they are using for anti-theft devices. Second, some bags were tagged and others were not. Being curious I thought that perhaps the store was tagging based on price point. It is a strategy I disagree with vehemently but I understand the thought process. In this instance price point was not the factor, purses could have tags and the same price point of another style was not protected. I shook my head and just followed my wife as she shopped. I have seen similar situations in the store I work at. We sell ink cartridges for printers and some are in protective plastic cases and others are not, even though the price points may be the same. It bugs me if you couldn’t tell.
     

What is it that influences one retailer to only take half measures in terms of retail theft prevention while another seems to go all out to stop shoplifting and theft? Having been involved in Loss Prevention for as long as I have been I know that cost can influence theft prevention strategies. The money spent on payroll to tag nearly every piece of merchandise a store carries can seem to be too expensive. Then there is the cost of electronic article surveillance tags and protective devices that are used. What is not always considered is that many devices such as the Sensormatic Flexible Safer are reusable over and over and over again. They are made of strong plastics that are intended to get extensive use. An expensive item such as an ink cartridge can be stored inside them so customers can look at the merchandise but cannot open the package. It takes a cashier with a Sensormatic detachment device to remove the merchandise and the Safer is stored until it is needed for the next load of freight that comes in.  As far as the tagging and application of security devices it requires some time but if merchandise is protected as it gets on the floor and over time employees can get quick at the tasks. The other thing many store owners don’t consider is that as they stop shoplifting with a focused tagging program the shortage dollars go down and offset any addition money being spent on tagging efforts.
     

You may not be aware of this but I’m not the only one that goes into stores and makes judgements of how seriously that store’s management takes security. While it may sound like and oxymoron criminals can be very good at their craft. They evaluate your store the way I do and they look at the condition of equipment. They look at things like Sensormatic Flexible Safers and how they are used. If there are certain items not being tagged or protected in a Safer those are the pieces they will steal. Your retail theft prevention strategy will only stop shoplifting if an item is tagged or stored in a retail anti-theft device.
     

There are things that drive this old Loss Prevention Manager nuts and half measures in retail security strategies are on the top of my list. If you want to avoid being on my list or simply want help to improve your shortage reduction strategy talk to the folks at Loss Prevention Systems, Inc. Their boss, Bill Bregar is a former Retail Loss Prevention Director for national retail chains. He can give you tips to stop shoplifting and improve your profit line. His business is helping YOUR business make more money and that is what you want too. 

 

Get more information on retail theft prevention, contact us or call 1.770.426.0547 today.

 

Curbing Shortage: Steps For Clothing Security And Merchandise Theft

How do you handle clothing security for your store? What I mean is this, what controls do you have in place to prevent theft? Who may be stealing in your store and where is it happening? If you are operating a store and selling any type of apparel you need to ask yourself these questions. Psssst…store owners who don’t sell clothing I recommend you don’t stop reading. You may not sell clothing but the information will be relevant to you too. The first thought that you probably have is this is an article on shoplifting. Yes and No. Shoplifters are a big concern for stores and more so for those stores that are not using any type of security tags on clothes. It is important that you don’t discount the chance that you have employees who may also be stealing from you. Retail anti-theft devices can deter theft at all levels and theft accounted for approximately 66.5% of retail shortage in 2017 according to the 2018 National Retail Security Survey (pg. 5). 
     

With 17 years of Retail Loss Prevention experience under my belt I will unequivocally tell you that if you are not using a retail security system in your store you are inviting theft into your building. Those stores that have a Sensormatic security system and use security tags on clothes (and nearly all other merchandise) are deterring criminals from stealing and sending them where? That’s right, to YOUR store. Criminals know what security systems look like when they walk into a store and they know what security tags and labels on clothing look like. Theft is always risky and the bad guys know that but they make every effort to avoid being detected and going to jail.  So, when they enter YOUR store because they ran into security equipment at the store just down the block you are inviting theft in. You aren’t without recourse you can join those who have installed a Sensormatic system and have added clothing security to their merchandise. If you have any questions about the purchase of a system and tags Loss Prevention Systems, Inc. can give you information you need to make a smart decision.
     

Getting back to the original question though, how do you handle clothing security? Bearing in mind that employees and customers will steal from you there must be steps in place to cover all of your bases. Here are some tips to help you control the opportunities for merchandise theft:

As we have already discussed retailers should be using security tags on clothes. I recommend Sensormatic hard tags to make forced removal of tags an almost impossible task without damaging garments.

Train employees on the importance of customer service. Teach them how it can help increase store sales and how it can deter theft. Note: Training employees on how to stop shoplifting through customer service is a skill and Loss Prevention Systems, Inc. does offer training seminars that will teach associates the best methods to identify it and stop it…SAFELY.

Have locked fitting room doors if you cannot afford a dedicated fitting room attendant. All items must be separated piece by piece to prevent items from being hidden between layers. Use number chips to track how many items a customer takes in and limit that amount to 6 pieces at a time. The rule must apply to employees who are shopping as well as customers.

Do not allow employees to ring up family or friends at the register.

Require employees (including all managers) to have purchases and bags checked before leaving at the end of the shift.

Conduct manager training on how they can prevent employee theft. Again, Loss Prevention Systems, Inc. does offer this in a training seminar as well as other training sessions.

Do not allow employees to keep personal belongings at a cash register or on the sales floor. Provide lockers or locking cabinets for the storage of personal effects while the associate is on the clock.

If it is in the budget consider a limited closed circuit television system to keep an eye on cash registers, front doors and even hard to see sales floor areas. 

Finally consult with Loss Prevention Systems, Inc. on a theft evaluation of your store and areas of vulnerability. They can also assist with a shortage action plan.

Clothing security is not hard it just requires having the right resources and knowledge of theft related issues. Loss Prevention Systems, Inc. has knowledgeable staff that can point you in the right direction to bring down shortage. Sensormatic has the right tools to protect your clothing (and other merchandise) to send crooks to the next retailer that has not put a security system in place.

 

Need information on clothing security? Give us a call at 1.770.426.0547 now.
         

 

Visual Merchandising Enhanced With A Door Counting Sensor Part 1

 

Retail Traffic Counting System –3                                                                                                 WC Blog 683
Door Counting Sensor-3
Visual Merchandising Enhanced With A Door Counting Sensor Part 1
     I walked into my favorite grocery store today and saw the new weekly sales displayed at the front of the store and it started my mind churning about a retail traffic counting system. I began thinking about the role that customer counting has in relationship to visual merchandising and advertising. This store puts out a weekly flyer on Wednesdays and has weekend sales specials they advertise in it. Now I recognize that there is a certain customer base that will always come in. You have the loyal customers, the customers on the way home from work and then the shopper who responds to advertising and merchandising. The goal of every store owner, regardless of what you sell should be to increase foot traffic and in the process increase sales. To do that you can’t depend on just your loyal customer and the customer making a quick stop for a specific item (although if you merchandise properly you could turn this customer into a new “regular” shopper). IF the goal of advertising and visual merchandising is to draw in people, doesn’t it only make sense to measure/count the number of people coming to the store? A door counting sensor makes customer tracking easy for any retailer.
     The Integrated EAS Traffic Counter from Sensormatic can be placed on the Sensormatic electronic article surveillance pedestals. This retail traffic counting system tracks people entering AND exiting the store and is not affected by shadows or weather. That means your counts are going to be accurate. It also means that you will have real numbers to use in assessing and interpreting sales activity. Is your store without an EAS system? Are you interested in preventing shoplifting, reducing shortage, improving profits and increasing sales? Loss Prevention Systems, Inc. can help you do ALL of these things with the installation of a Sensormatic system and yes, track customers as well.
     Before we go further you might want to know why visual merchandising is so important to your store. I used to think it was annoying when the stores I worked in would rearrange planograms or move merchandise around. Sure, a new endcap display made sense to me but other aspects seemed counter-intuitive. Don’t customers like to go directly to where they know merchandise is located in a business? Some may, but here are some other points to consider when it comes to merchandising.  Here are some tips from snapretail.com, “11 Visual Merchandising Tactics To Increase Sales”:
1. Window Displays Make First Impression – They suggest making a story out of the window display, even giving the illusion of movement.
2. Appeal to Desires – “Display nearest the entrance should feature solely desires” (as opposed to needs).
3. Create a Connection – The idea they want conveyed is to put items together to show what it may look like as part of a set. The writer mentions having a scarf displayed as part of an outfit or a Stand mixer on a counter with baking goods.
4. Keep it Fresh – They suggest changing displays every two weeks and keep the seasons in mind. Don’t leave holiday displays up after the holiday is over.
5. Regularly Update POS Displays – “Your regular customers will remember what’s on display as they check out and are more likely to grab an extra item if the display is fresh.”
These are my top favorites from the website’s article but I encourage readers to review it for the other tips they offer. What I will add is that this can be very time and labor intensive. How do you know if that window display was worth the effort you and your team put into it? Did sales increase? If they did was it only because your regular customer came in and happened to purchase an item that was displayed? Sales data won’t give you that information. A door counting sensor can provide more insight into the people flowing into your shop.
      Assuming you can now see the advantage a retail traffic counting system can have in assessing your sales data you may still be wondering if you really need a Sensormatic EAS system. You could increase your sales with the displays and bring in more people but if some of those people intend to steal from you they will look for signs of a merchandise protection. The first sign is the Sensormatic EAS pedestals at the front doors. In Part 2 of this article I want to talk more about the correlation a door counting sensor, visual merchandising and marketing have with each other and how they can improve sales.
Get more information on retail traffic counting systems contact us or call 1.770.426.0547 today.
     
      

I walked into my favorite grocery store today and saw the new weekly sales displayed at the front of the store and it started my mind churning about a retail traffic counting system. I began thinking about the role that customer counting has in relationship to visual merchandising and advertising. This store puts out a weekly flyer on Wednesdays and has weekend sales specials they advertise in it. Now I recognize that there is a certain customer base that will always come in. You have the loyal customers, the customers on the way home from work and then the shopper who responds to advertising and merchandising. The goal of every store owner, regardless of what you sell should be to increase foot traffic and in the process increase sales. To do that you can’t depend on just your loyal customer and the customer making a quick stop for a specific item (although if you merchandise properly you could turn this customer into a new “regular” shopper). IF the goal of advertising and visual merchandising is to draw in people, doesn’t it only make sense to measure/count the number of people coming to the store? A door counting sensor makes customer tracking easy for any retailer.

The Integrated EAS Traffic Counter from Sensormatic can be placed on the Sensormatic electronic article surveillance pedestals. This retail traffic counting system tracks people entering AND exiting the store and is not affected by shadows or weather. That means your counts are going to be accurate. It also means that you will have real numbers to use in assessing and interpreting sales activity. Is your store without an EAS system? Are you interested in preventing shoplifting, reducing shortage, improving profits and increasing sales? Loss Prevention Systems, Inc. can help you do ALL of these things with the installation of a Sensormatic system and yes, track customers as well.

Before we go further you might want to know why visual merchandising is so important to your store. I used to think it was annoying when the stores I worked in would rearrange planograms or move merchandise around. Sure, a new endcap display made sense to me but other aspects seemed counter-intuitive. Don’t customers like to go directly to where they know merchandise is located in a business? Some may, but here are some other points to consider when it comes to merchandising.  Here are some tips from snapretail.com, “11 Visual Merchandising Tactics To Increase Sales”:

1. Window Displays Make First Impression – They suggest making a story out of the window display, even giving the illusion of movement.

2. Appeal to Desires – “Display nearest the entrance should feature solely desires” (as opposed to needs).

3. Create a Connection – The idea they want conveyed is to put items together to show what it may look like as part of a set. The writer mentions having a scarf displayed as part of an outfit or a Stand mixer on a counter with baking goods.

4. Keep it Fresh – They suggest changing displays every two weeks and keep the seasons in mind. Don’t leave holiday displays up after the holiday is over.

5. Regularly Update POS Displays – “Your regular customers will remember what’s on display as they check out and are more likely to grab an extra item if the display is fresh.”

These are my top favorites from the website’s article but I encourage readers to review it for the other tips they offer. What I will add is that this can be very time and labor intensive. How do you know if that window display was worth the effort you and your team put into it? Did sales increase? If they did was it only because your regular customer came in and happened to purchase an item that was displayed? Sales data won’t give you that information. A door counting sensor can provide more insight into the people flowing into your shop.

Assuming you can now see the advantage a retail traffic counting system can have in assessing your sales data you may still be wondering if you really need a Sensormatic EAS system. You could increase your sales with the displays and bring in more people but if some of those people intend to steal from you they will look for signs of a merchandise protection. The first sign is the Sensormatic EAS pedestals at the front doors. In Part 2 of this article I want to talk more about the correlation a door counting sensor, visual merchandising and marketing have with each other and how they can improve sales.

 

Get more information on retail traffic counting systems contact us or call 1.770.426.0547 today.
     

      

 

 

Risky Business Choices Aren’t So Risky When The Free Loss Prevention Calculator Is Used

A free Loss Prevention Calculator helps store owners see what the return on an investment in a Retail Loss Prevention System would be without spending anything to look into it. Shoplifting costs stores money through stolen merchandise and the loss of business when a customer can’t locate the goods they came into the store to purchase. It also takes an additional toll when a shoplifter picks up an item and then returns it for cash or a gift card. Nothing like paying for your own stuff is there? Is there a risk in spending money on a Sensormatic System? Is it a good idea for a business owner to take a risk in investing in something without assurance it will pay off? I know of one example of a calculated risk taken that has paid off.  
     

About three years ago, my Alma Mater, Coastal Carolina University, made what appeared to be an unusual investment for a school, they sponsored a NASCAR driver in the truck racing series. There was no equivalent to the Loss Prevention ROI Calculator for the University to refer to before attempting this venture. Not many schools would make such a partnership but the deal has been beneficial to the driver, Brandon Brown (a Coastal student and alumni), his team and Coastal Carolina. The sponsorship helps the driver and his team cover the expenses of travel, salaries and vehicle maintenance. The return on investment for the school is the national recognition the school receives every time Mr. Brown, his truck and now Xfinity series race car are viewed on television. In a feature page on Coastal’s website in a story by Brent Reser, “In The Fast Lane”, Bill Plate, CCU’s Vice President for University Communications, pointed out the benefit of the sponsorship for Coastal with the school’s Chanticleer logo prominently displayed. “It is no different than a billboard except this billboard moves up and down moves up and down I-95”,  Plate says referring to the trailer marked with Coastal insignia that transports Brown’s vehicle”…Plate goes on to say, “Then on race day it is a billboard that goes 180 mph…” NASCAR is a hugely popular sport and is watched all across the nation so the attention garnered aids in recruiting new students. It is also helpful to the CCU athletics teams in recruiting efforts to make the school competitive on the highest levels. It was a risky move that has turned out well for the University.
     

The Loss Prevention ROI Calculator gives retailers the ability to see how adding Loss Prevention system to their store will add security that reduces shrink without taking a risk. Click on the ROI calculator on the top of the Loss Prevention Systems Inc. home page and enter two key pieces of information, your estimated annual sales and the amount you would spend on a Sensormatic system. The calculator has a built in shortage reduction factor so it will give you the estimated number of months it would take for a system to pay for itself. In other words Loss Prevention can pay for itself. The Loss Prevention ROI Calculator removes any and all risks a store owner takes in the purchase of a Sensormatic security system by showing the benefits it will provide.
     

As a former Loss Prevention Manager with over 27 years of retail experience I have first-hand knowledge that Checkpoint systems work. I have seen top theft departments drastically improve in shortage performance after Sensormatic tags and labels were used on merchandise. I have complete confidence that after using the Free Loss Prevention Calculator you will see that your business can see similar shortage improvement. 
     

Adding a school logo to a racing truck and car was a calculated risk for CCU. There was no way to measure what the impact would be prior to sponsoring the team. Adding a Sensormatic security system to your store doesn’t need to be a risk. The Free Loss Prevention Calculator gives a realistic expectation of how much store owners will save in reduced inventory shrinkage. Decreased shrink means more profit and merchandise in the store for customers to purchase and THAT is something to crow about!

 

For more information on the Loss Prevention ROI Calculator contact us or call 1.770.426.0547 today.