It is spring time, so that means prom and wedding season is upon us. If you watch nightly sitcoms or go to the movies to see romantic comedies, you have seen the story line where the lady buys the dress she cannot afford, wears it to the event, and intends to take it back for a full refund. Of course in the story, there is the inevitable wine glass that gets tipped over on the dress, or other antics that renders it nonreturnable. In the real world, a Shark Tag should be the reason that dress will not go back to the store.
In today’s world, many people are choosing to buy their formal wear from an online retailer. The prices are usually a lot less than buying in a department store, and in many cases the selection is better. The downside is that in order to keep loyal customers and return business, many online retailers have more generous return policies. Plus many include a return label in the shipping box. Obviously, if the dress is altered, the freedom to return the item is voided, but to save money, a wardrober will make it work without making any changes to the garment. Shark Tags are the simple solution to reducing these negative sales for your online business. Defects and wrong sizes are one thing completely, but wearing an item and returning it just because you do not want to pay for it is another. If they want to that type of clothing, they need to borrow something from a friend or find a rental business.
Before shipping out a big beautiful ballgown, clip on a Shark Tag. Put it right on the front of the dress, perhaps on the neckline or really anywhere extremely visible. The point is to put it somewhere the person cannot just simply tuck it in. They are brightly colored, and will stick out like a sore thumb. You can even attach a small printed copy of your return policy with the Shark Tag. If the tag is removed, the dress is yours. The tags are designed to be easily removed with a pair of household scissors, but will not go back on once removed. Tampering is very evident, so there will be no question of whether or not the item was used. They are also very convenient for use on accessories, such as shoes and purses. If there is not an option of clipping on the Shark Tag, they will also attach with a lanyard. Now when the big name dress comes back with armpit stains and a nasty smokey smell, you don’t have to argue with the customer about whether or not it is eligible for a refund. No more purses coming back with crumbs and lipstick stains down inside them. If the tag is gone or damaged, the customer owns it, and you are simply following the return policy.
Online retailer’s survival depends on a good business model, new and loyal customers, and repeat business. They cannot keep doing business if a lot of their inventory is coming back for full refunds. Take the next step to keeping your business in the black, and start using Shark Tags.
For more information contact us at Clothingsecurity.net or call 1.770.426.0547